Use these Happy Halloween messages to your business’s advant
Oct 31, 2023 22:24:08 GMT -8
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In addition to improving brand awareness and increasing organic traffic on the company website, a content strategy allows you to optimize conversions, creating opportunities to transform users from anonymous visitors into leads and concrete commercial opportunities. Find out more by continuing to read the article! Content marketing to optimize conversions on the site The objective of this series of Content Marketing Pills is to share with B2B companies the importance of writing and sharing content to achieve business objectives.
One of the concrete results obtainable with the content strategy is the improvement of wedding photo editing service conversion rates on the site. Let's analyze some supporting data. B2B content marketing pills - statistics According to HubSpot , by activating content initiatives in inbound marketing strategies , B2B companies are able to double the website conversion rate (going from 6% to 12%) ABG Essentials compares content marketing with every other digital activity, reporting how a structured plan achieves a 6 times higher conversion rate 74 % of the companies interviewed by Curata claim to have seen an increase in leads generated and their quality, thanks to content.
The format with the highest ROI is video , according to CrazyEgg The Content Marketing Institute estimated the percentage of US users who chose to purchase a product following advice found in a blog at 61% . New Call-to-action The quality of the content is the decisive factor in achieving the goal of increasing conversions . The reason? Only when visitors find a blog article, a video or a post on social media interesting are they intrigued and encouraged to find out more, perhaps by clicking a call to action that offers further information. The percentage of clicks obtained on a certain.
One of the concrete results obtainable with the content strategy is the improvement of wedding photo editing service conversion rates on the site. Let's analyze some supporting data. B2B content marketing pills - statistics According to HubSpot , by activating content initiatives in inbound marketing strategies , B2B companies are able to double the website conversion rate (going from 6% to 12%) ABG Essentials compares content marketing with every other digital activity, reporting how a structured plan achieves a 6 times higher conversion rate 74 % of the companies interviewed by Curata claim to have seen an increase in leads generated and their quality, thanks to content.
The format with the highest ROI is video , according to CrazyEgg The Content Marketing Institute estimated the percentage of US users who chose to purchase a product following advice found in a blog at 61% . New Call-to-action The quality of the content is the decisive factor in achieving the goal of increasing conversions . The reason? Only when visitors find a blog article, a video or a post on social media interesting are they intrigued and encouraged to find out more, perhaps by clicking a call to action that offers further information. The percentage of clicks obtained on a certain.